The FasterFreedom Show Podcast

Hours of trends, tips and strategies from some of the world’s best Real Estate minds.

Choose from over 100+ episodes!

Like your phone or computer, your business needs an operating system to run efficiently. Businesses that have a stable system are usually the ones that can sustain growth and eventually scale. So how do you build a dependable system? That's what Sam and Lucas will discuss today.

If you own a business or are looking to build a rental portfolio but don't have systems and processes in place, there's a lot you can learn from this episode. So listen up as Sam and Lucas break down their Entrepreneurial Operating System (EOS) and explain the Traction Model, which is based on the book Traction by Gino Wickman.


“The system we're gonna break down is called the Entrepreneurial Operating System–EOS, like IOS for your phone, but EOS is for entrepreneurs with small businesses. It's literally how to take your business to wherever you wanna go, and you break it down all the way to the base level.” - Sam Primm

“You don't have to recreate an operating system and make it even that much more difficult. Business is hard enough. Use this operating system to go be more powerful with your ideas and strategies.”- Lucas Walls

Did you know how Jeff Bezos, Elon Musk, and Mark Zuckerberg built their wealth? In this episode, Sam and Lucas discuss a simple and powerful path to creating wealth that almost every wealthy person uses. But you don't have to be as smart as Bezos, Musk, or Zuckerberg to do the same. Now, if you're the type of person who thinks saving your money is the best way to accumulate wealth, you have to hear this conversation.


Tune in and learn the strategy for wealth creation that will benefit your future generation. This strategy works for almost every business, but you must know that 90% of millionaires build their wealth through real estate, just like Sam and Lucas.

“The only way to create wealth if you don't come from money is to smartly and calculatedly get into debt.”- Sam Primm

“Almost every new business needs some sort of jolt of capital to get started.”- Lucas Walls

How do you like your brand to be known? If customers recognize your company’s brand and identify your products, it indicates how well your target market differentiates your product from those of competitors. It takes continuous effort to build a strong brand, but a strong brand massively increases the value of a company. There's probably nothing more satisfying than hearing someone say, “Yeah, I love that brand!”

There's no doubt that having a well-known brand is extremely powerful. With billions of people wanting to be heard, you can't take a backseat and leave your brand to chance. It is something that you intentionally nurture and grow. So how do you build a powerful brand? Sam and Lucas talk about MrBeast as an example. Then they share five simple things you can do to create a strong brand. Let's dive into today's episode of The Faster Freedom Show!


“Creating a brand will provide opportunities for you that you had no idea were out there.”- Sam Primm

“You need to be consistent and resilient, and you will start seeing fruits of your labor.”- Lucas Walls

Did you know that the average homeowner is sitting on over $175K equity? That's right. So what can you do with it? Tapping into your home’s equity can be beneficial in many ways. Home equity is a way to build personal wealth over time, and you can access the cash needed to improve your financial situation or for whatever else you see fit. You can also use it to fund substantial expenses, and it's often a more cost-effective financing option than using credit cards or personal loans. But let's focus on using equity for wealth building. What can you do with your home equity? That's what Sam and Lucas are discussing in today's episode. So tune in and discover a couple of ways to use your house to get rich.

“That $175K average, and obviously some people have more than this average, that can change people's lives. You can use that for so many things.”- Sam Primm

“If you're a real estate investor, I would use that money to fund your projects, whether it's your flips or building your rentals. That's exactly what I would do with it.”- Lucas Walls

Ready to build sustainable wealth and enjoy a life of freedom through Real Estate?